DELIVERABLES
Virtual Event Management
Event Concept, Collateral Design & Production
Marketing Strategy & Activation
Social Media, Search Engine, Email & SMS Marketing
Website Design & Development
Video Production
CHALLENGE
Conceptualise and manage a virtual event focused on financial literacy, with a target of 5,000 registrations nationwide.
OUTCOME
We attracted over 8,300 registrations, with active participation in our webinars (31,000 views), Lucky Draw contest and even our exhibition hall, with a surge in engagement with other financial literacy content.