Financial Literacy Month 2022
Launch of e-Duit and Malaysia’s National Scam Awareness Campaign
Categories: Exhibition | Roadshow
Client(s): Bank Negara Malaysia
DELIVERABLES
Stage, LED Screens and Custom Booth
Multi-Camera Production
Speakers and Exhibitors Management
Event Concept, Collateral Design & Production
Games and engaging activities
CHALLENGE
To organize the Financial Literacy Month 2022 for Bank Negara Malaysia with a roadshow and an exhibition to attract Malaysians, educate on scams and promote e-payment. Sevenue managed games, pocket talks, and exhibitors to achieve a memorable and impactful experience towards financial literacy.
OUTCOME
The event was a huge success with over 5000 on-ground and 20,000 online participants. The successful turnout demonstrated the positive impact of the event on financial literacy in Malaysia.
